One of the hot holiday gifts in 2017 was a DNA home test kit. Ancestry.com reportedly sold 1.5 million of these items during the Black Friday weekend at a reduced $59 each. Rival 23andMe countered with their own discounts. TV ads for the simple-to-use products were everywhere. The commotion prompted US Senator Chuck Schumer to throw out some caveats about the privacy issues surrounding these tests.